In addition to Mårten joining as CRO, Phillip Kennedy has been named Baxter Planning’s first Chief Marketing Officer (CMO). Phillip will lead the Marketing Team, focusing on delivering world-class customer experiences, increasing Baxter Planning’s name recognition throughout the industry, and more.
Prior to Baxter Planning, Mårten worked for PTC, Dassault Systemés, and Syncron, driving significant growth and business expansion opportunities. As CRO, Mårten leads Baxter’s global go-to-market team to drive new customer value and help some of the biggest companies in the world realize true Service Supply Chain transformation. Mårten holds a master’s degree in mechanical engineering from Uppsala University. He will report directly to Chuck Moeling, CEO and will focus on growing Baxter Planning’s global footprint.
About Baxter Planning
Founded in 1993, Baxter Planning became the first company to provide a dedicated global Service Supply Chain software and service solution. Their software is developed based on proven best practices, industry expertise, and a partnership with customers to automate inventory planning. Their Total Cost Optimization methodology replaces spreadsheets and manual processes to deliver the best service level at the lowest possible cost. As a worldwide leader in Service Supply Chain software, Baxter Planning helps customers plan billions in service parts inventory every day. For more information, visit www.baxterplanning.com.